Make the next approval round shorter.
A reviewer should know what they are checking, when feedback is needed and where to leave it.

Agree on the brief
Include the audience, intended action and facts that must be correct. Keep the brief beside the content so a reviewer can judge the post against its purpose.
Name the decision maker
Choose who can approve the final version. Gather comments in one place and separate required changes from optional suggestions.
Check the final version
Review the media crop, channel caption, destination link and scheduled time together. A caption approval alone does not cover a changed image.
Keep the handover clear
After approval, record any material changes and ask for another review where needed. Avoid leaving the publishing team to infer what was agreed.
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